The Martec
The Martec
Interests
Cyber
Digital
Design
About
Founded in 2015, we built the martec because we felt there was a better way for organisations to build their employer brand - specifically, from the inside out. One of the biggest shifts occurring right now is that consumers have less trust for what brands tell us, and more trust for what people like us tell us. Organisations recognise this but they are grappling with how to give their employees a voice. Through our SaaS platform and services, we make it simple for employees to create powerful thought leadership pieces and stories - without them needing to become content writers. This enables organisations to scale their employer brand and reputation in the most authentic and diverse way possible. Our mission over the next 12 months is to provide 1000000 employees with a voice. No matter what role they are in, or where they are located - to share their story with the world.
Articles
5 MIN READ
Honesty and Transparency: The Hallmarks of a Great EVP
4 MIN READ
Optimising Your Employer Branding Campaigns with Candidate Journey Mapping
4 MIN READ
Employee Advocacy
Is Employee Advocacy the Key to Unlocking Organic Reach on Social Media?
3 MIN READ
Combining Outbound & Inbound Marketing Strategies in Recruitment Marketing
5 MIN READ
Leveraging Conversational Marketing for Lead Generation in Recruitment
